Create a website for a coffeehouse that also offers bakery, cultural meetups and talks.Github
Define and understand the kind/s of customer/s.
Observe competitors' websites.
To understans customers behavior, I created a survey focused on:
Based on the survey information we create users personas portraying archetypal customers.
I selected the highest customer-rated top 5 coffeehouses in Boston area and I studied their websites.
A scroll-down homepage displays relevant information for customers:
This map shows an easy site to navigate with just two levels.
People look for a place to take a cup of coffee, not only from home or work, but also on the subway or maybe at the park, so responsive design is crucial.